November 24, 2011 Leave a comment
While it may be futile to try to figure out a universal implicit behavioral rule of entrepreneurs that sets them apart from the non-entrepreneurial majority of the population, this Entrepreneur column by “serial entrepreneur” Matthew Toren suggests the importance of role models in entrepreneurship. His choice of role model might be somewhat arbitrary, but considering the achievements of Sir Richard Branson – Toren’s role model – Toren could have made a much, much worse choice. Branson, the founder of the many Virgin enterprises including space tourism and, most recently, entrepreneurial banking, is indeed an amazing entrepreneur.
In many respects, Branson is unmatched as a pioneer and innovator-entrepreneur. He is the market leader that shapes the structure of the future through products and services that revolutionize existing and create new markets. As such, he may be a great role models for those aspiring to entrepreneurial greatness.
But most entrepreneurs are not like Branson; they do not need to completely reshape the market through innovative investments. Instead, most of the very successful entrepreneurs who end up causing fundamental change to the market are revolutionary to much lesser degree. Think Steve Jobs and Bill Gates, who both have contributed greatly to our lives and the market – but who have done so primarily through tweaking and building off of already existing ideas. Read more of this post